**Target:** Proposal for a regulation — Article 52 — paragraph 3 — subparagraph 1

## Text proposed by the Commission

3. Users of an AI system that generates or manipulates image , audio or video content that appreciably resembles existing persons, objects, places or other entities or events and would falsely appear to a person to be authentic or truthful (‘deep fake’), shall disclose that the content has been artificially generated or manipulated.

## Amendment of the European Parliament

3. Users of an AI system that generates or manipulates text , audio or visual content that would falsely appear to be authentic or truthful and which features depictions of people appearing to say or do things they did not say or do, without their consent (‘deep fake’), shall disclose in an appropriate, timely, clear and visible manner that the content has been artificially generated or manipulated , as well as, whenever possible, the name of the natural or legal person that generated or manipulated it . Disclosure shall mean labelling the content in a way that informs that the content is inauthentic and that is clearly visible for the recipient of that content. To label the content, users shall take into account the generally acknowledged state of the art and relevant harmonised standards and specifications.